Start in language
Describe the site like you would to a thoughtful designer. References and store context sharpen the direction.
AI-native Shopify design studioFrom store context
From store context
to a safer Shopify theme.
ThemeFlow understands the store you already have, composes a more distinctive storefront, and keeps every change on an unpublished theme until you decide to ship.
- ✓Understand storeCatalog, brand cues, content, and the current theme.
- Compose themeAI builds an editable direction around your real products.
- Refine and publishReview, iterate, and deploy to an unpublished Shopify theme.
Start with languageDescribe the direction.
Describe the direction.
Keep control of the result.
Your brief stays out of the URL and will be ready in your first project.
Try an idea
✓ Real editable code✓ Draft-first publishing✓ Secrets stay server-side
A real builder, not a renderFrom a sentence to a storefront
From a sentence to a storefront
with a point of view.
ThemeFlow reasons over products, brand context, layout, copy, Liquid, schema, and conversion paths together. You can inspect every change and keep refining in natural language.
themeflow.xyz / build / studio-noma
Private
YOU
Make the product story feel warmer and more editorial.
✦
Updated with intentHero, product story, mobile CTA
8 filesSee the work happen
Follow the plan, inspect changed files, select any section, and refine only what you mean to change.
Ship with control
Validate structure and Shopify schema, preview an unpublished theme, and publish only when it is ready.
One idea, many possible worlds
Direction before decoration.
ThemeFlow explores a visual system around your products and audience, then turns the chosen direction into editable sections—not a flattened mockup.
The ThemeFlow methodContext first.
Context first.
A safer theme second.
The best storefront is not generated from a moodboard alone. ThemeFlow starts with the catalog, customer promise, existing structure, and what already makes the business recognizable.
Understand the store
Catalog, collections, brand cues, navigation, theme structure, policies, and storefront context—normalized around the merchant.
Compose with judgment
ThemeFlow plans the work, routes each task to the right model, and builds modular Liquid, JSON, CSS, and schema.
Validate before Shopify
Every version passes structural and safety checks, then lands on an unpublished theme. Publishing stays an explicit decision.
Private by construction
Your store context stays yours.
Each workspace is isolated. Shopify access is encrypted, provider credentials stay on the server, and every generated storefront begins as a private draft that only you can publish.
Your workspace is isolatedShopify access is encryptedEvery build starts as a private draftPublishing always needs your approval
Plans with hard limitsStart safely.
Start safely.
Scale deliberately.
Free gives you one protected first build. Stripe confirms paid allowances, while project, build, and credit caps remain enforced server-side.
Free$0/ month75 credits once
- 1 protected Shopify project
- 1 lifetime AI build
- Safe draft deployment
Studio$29/ month400 credits per cycle
- 1 protected Shopify project
- 10 AI builds per cycle
- Kimi + GPT-5.4 mini routing
Pro · Level 3$79/ month1,500 credits per cycle
- 1 protected Shopify project
- 40 AI builds per cycle
- Premium OpenAI + Kimi routing
Before you connect a store.
Does ThemeFlow overwrite my live theme?+
No. Generated files are validated and written to a duplicated, unpublished theme first. Publishing requires a separate owner-confirmed action.
Can I edit the result in Shopify?+
Yes. ThemeFlow produces Online Store 2.0 sections and schema settings designed to remain merchant-editable in Shopify's theme editor.
Which AI model builds the theme?+
Your plan sets a server-enforced build level. Free uses efficient models with an 8K output ceiling, Studio uses deeper Kimi and fast OpenAI routing up to 14K, and Pro uses the configured premium OpenAI model with up to 20K output tokens. Every level retains explicit fallback paths.
What store data do you keep?+
Only context needed to generate and version the storefront. Tenant boundaries, retention points, export, and deletion are first-class parts of the architecture.